The Ultimate Marketing Platform for Automotive Dealerships.

Acquire, track and optimise your lead gen campaigns from all marketing sources.

 
 

Some of the benefits of Driftrock for Dealerships

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Track all your lead sources from click through to vehicle purchase.

Automate and validate leads to decrease response times, and increase quality.

Discover insights on campaigns, leads down to a local store level.


Features

Drive more leads & sales volume.

Enable and optimise high performing ads like Facebook Lead Ads, LinkedIn Lead Gen Forms and Driftrock’s own experiences. Our clients, such as BMW see an increase in lead volume by 2.8X, and lower CPL of 56%.

Increase conversion rates of Facebook & Google leads.

Automatically optimize lead gen campaigns for lead quality and conversion, by tracking individual ads or keywords through to car sales. 

Personalized marketing for each retailer.

Quickly deploy thousands of local, personalized campaigns for your dealer group across the country. 

Increase aftersales and retention.

Our clients have seen a 2.25X increase in service bookings, by nurturing customers using social ads after purchase.

Nurture leads with Custom Audiences.

Increased your lead conversion rate 56% by nurturing leads through to sales using Automated Facebook and Google Audiences. 

List your Inventory on Facebook Marketplace.

Sell your used car inventory to an in-market community on Facebook Marketplace. Driftrock is a Facebook Marketplace Listing Parter.


How it works

  1. Book a time to talk to one our expert strategists.

  2. Our strategist will get to know your business and help setup your Driftrock account.

  3. Connect your lead gen sources or we’ll help you activate new, high performing sources.

  4. Upload or connect your sales data.

  5. Login to Driftrock for live campaign stats, and we’ll also send you weekly reports!


Why Driftrock is your perfect partner for success

Driftrock is a combination of software and our ad solutions experts who have decades of experience.

  • Proven results: Driftrock powers Facebook and Google for automotive brands and retailers big and small. Our experience with brands such as BMW, VW, Honda, JRL, Mazda and FCA help us optimise technology and tactics that deliver sales.

  • GDPR-ready: Leverage our advanced People-based marketing strategies in a GDPR safe way, ensuring marketing consent and right to be forgotten are respected, regardless of the channel.

  • Information Security: Driftrock Certified to ISO27001 and ISO9001 standards. We offer a range of security options to align with your policies and infrastructure.

  • Team: Driftrock is an official Facebook, Google and LinkedIn Marketing Partner, meaning that those platforms have recognised us for excellence. We meet with them regularly to refine our tools and campaign strategies.

  • Innovation: Driftrock is proud to have delivered many world-first solutions in social advertising, and continues to innovate in the fast moving digital media market. Here’s an example from Facebook’s website of our work with BMW.

Challenge us to beat your current results using People-based Marketing for Automotive.

 

Facebook & LinkedIn Automotive Success Stories with Driftrock


Get some Campaign Inspiration

Browse our collection of tried and tested auto retail digital marketing campaigns to see what’s possible with Driftrock’s technology.