Education Social Media Advertising

Gain your unfair advantage with advanced EDU digital marketing strategies enabled with Driftrock, not possible through native tools. 

 
 

Drive enquiries with Facebook Lead Ads.

Our clients such as eCornell saw over 50% reduction in cost per enquiry using Facebook and LinkedIn lead generation and Driftrock. 

Increase conversion rate to enrollments.

Nurturing new enquiries through to enrollment using social ads can increase conversion rate of distance learning or higher education enrollments by 54%. 

Increase course completion and grades.

Increase the lead quality by optimizing campaigns for downstream enrollments, course or degree completions. 

Track ads from impression to enrollment.

The Driftrock platforms allows our clients to analyze, segment and track leads from ad through to enrollment and course completion to discover the true value of your campaigns. 

Send and track online prospectuses.

Quickly send applicants a digital prospectus and measure PDF opens from each campaign or ad. 

Deploy campaigns at scale. 

Deploy tens or hundreds of personalized campaigns at once for each course and market on Facebook and Instagram. 


Getting started with Driftrock for Education 

Driftrock offers either technology with support or a fully managed service from our expert Ad Solutions team.

  • Experience: Through our EDU experience working with brands such as Open University, eCornell and Strayer University, we apply our digital marketing know-how to create solutions that drive results for each of our clients, rather than one-size-fits all advertising solutions.

  • GDPR: Leverage our advanced People-based marketing strategies in a GDPR safe way ensuring marketing consent and right to be forgotten are respected, regardless of the channel. 

  • Team: We are an official Facebook & LinkedIn Marketing Partner, which combined with our experience supporting tens of millions in media spend for our clients each year, enables us to add advanced high performing social advertising capabilities to your team or agency. 
  • Security: Certified to ISO20071 standards, we offer a range of security options to align with your policies and infrastructure. 
  • Innovation: Driftrock is proud to have delivered several world-first solutions in social advertising for higher education and distance learning institutions, and continue to innovate in the fast moving digital media market. 

Challenge us to beat your current results using People-based Marketing for Education.

 

Facebook & LinkedIn Success Stories in EDU with Driftrock