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Lead analysis and segmentation

Simple, smart segmentation of your incoming leads and customer data to help you optimize your campaigns. 

Learn more about your leads and customers. 

With a few clicks Driftrock helps you learn more about your leads and customers. 

Optimize campaigns for lead quality. 

Setup smart, dynamic segments for high quality leads, and analyze which campaigns deliver them. 

Activate segment superpowers. 

Driftrock segments are the core building blocks to unlock your marketing superpowers ready to unlock! 


 Quick and easy segmentation.

Quick and easy segmentation.

 Track segment growth over time from all your channels. 

Track segment growth over time from all your channels. 

  Data breakdown to learn more about your leads and customers. 

 Data breakdown to learn more about your leads and customers. 


Start analyzing your leads in 3 easy steps

Enable segmentation and analysis of your leads and customers in a few clicks. 

1. Connect

Connect up your Facebook and LinkedIn lead ads in just a few clicks, or send leads via a web hook. Driftrock can build custom integrations if required. 

2. Segment

Quick and powerful segmentation based on all attributes of your leads, and marketing campaigns. 

3. Analyze

Instant data breakdown, charts and insights from your leads and customers. 

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