In June 2019 Facebook will be rolling out a new tool allowing users more visibility and control over their off-Facebook activity data. Find out what that would mean for advertisers and how to prepare for the changes.

Find out how to use Google Customer Match and Google remarketing strategies to drive more sales revenue.

While it’s certainly nice to see an influx of fresh leads, nobody wants to spend a significant chunk of their marketing budget on a LinkedIn or Facebook campaign, only to find that none of the leads generated turn into paying customers. In this blog, we share some tips on how to define, measure and improve the quality of your social media leads.

Facebook’s advertising algorithm is a mystical creature that we all know can seem whimsical at times. If you give it what it needs, however, it can be your most powerful helper. In this blog, we cover top tips on how to help the Facebook advertising algorithm do its magic and get consistently great results.

Brands who are truly successful with their Facebook advertising know how to use Facebook ads to nurture customers through their entire lifecycle.

Facebook will be migrating budget optimisation to the campaign level in 2019. This will affect the structure of dealership marketing campaigns which often require budget control at the dealership level.

Driftrock is now a Facebook Marketplace Listing Partner. Find out how to get started with Facebook Marketplace for Auto Retailers.

1 in 4 minutes on mobile devices is spent on Facebook & Instagram. That is a lot of minutes that you could be using to put your inventory in front of car buyers.

Millions of people shop for vehicles on Facebook Marketplace every day. This makes Marketplace a natural fit for auto retailers looking to promote vehicle inventory on Facebook.

Accurately measuring marketing performance has always been one of the biggest pain points for digital marketers.