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Increase lead quality
Reach high quality audiences, reduce lead slippage and increase conversions.
Trusted by 35+
Automotive Brands
Automotive Brands
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~10%
Driftrock platform average
Of leads rejected on average as invalid before reaching the CRM
16%
BMW Motorrad Thailand
Increase in contactable leads after validation removed bad data from 36% of records
Stop Wasting Time on Poor Quality Leads
Stop wasting your marketing budget. Increase the quality of leads with automatic lead validation, qualification and deduplication.
Automatic lead validation: Driftrock checks emails, phone numbers, and address details in real time to flag invalid or questionable submissions.
Deduplication: It removes repeated leads so sales teams are not wasting time on the same contact multiple times.
Better source tracking: Driftrock tracks leads by campaign, audience, ad, form, and keyword through to conversion, so you can see which sources generate the best quality leads.
Audience refinement: It can sync good leads back into custom audiences, which helps ad platforms find more people similar to your highest-quality prospects.
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Reach High Quality Audiences
Target the highest quality audiences across 40+ automotive lead sources.
Native lead ad integrations: Meta, Google, TikTok, LinkedIn...
Automotive marketplace connectors: Auto Trader, Carwow, CarGurus...
Local publisher network with in-market buying audiences
Website form widgets: banners, modals, inline forms, slide-ins
Offline event capture with QR code forms: works without internet
Optimise Lead Conversions
Use Conversion APIs to target lookalike audiences more likely to convert.
Validates for quality signals: Driftrock first checks lead data (email, phone), then sends only qualified events to platforms, helping algorithms distinguish good prospects.
Building lookalikes: Create lookalike audiences based on high quality data.
Optimises automatically: With more accurate data, ad delivery shifts to high-converting profiles, reducing cost per quality lead.
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With Driftrock you can...
Target an automotive audience of
500M
Increase your Lead Conversion Rate by
3x
Reduce your Cost Per Lead by
50%
How BMW Motorrad Thailand Achieved a 16% Increase in Contactable Leads with Driftrock
How BMW Motorrad Thailand achieved a 16% increase in contactable Leads with Driftrock
16% increase
In contactable leads
How BMW Motorrad Thailand Achieved a 16% Increase in Contactable Leads with Driftrock
"Driftrock has been a game-changer for our lead generation process. With their Lead Validation system, we’ve experienced a remarkable improvement in lead quality. Only qualified leads are routed to our CRM, enabling our sales team to focus their efforts on the best opportunities without delay. This streamlined process has maximised efficiency and ensured faster follow-ups, driving better results for BMW.”
Monika Gürtler
BMW Motorrad, Area Manager Marketing for Asia-Pacific, China, Russia, Africa.
Discover our customer stories
See all stories
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Features to Increase Lead Quality
Qualification
Tag leads with signals based on your own rules.
Conversion APIs
Optimise campaigns automatically with Conversion API integrations.
Deduplication
Ensure deplicated leads are removed.
Audience Management
Target and find lookalikes of your best quality leads.
Validation
Run automatic quality checks on your leads.
Reporting
Learn what increases quality with better data.
One system. The full automotive lead lifecycle.
Discover Driftrock’s solutions for every stage of the automotive lead lifecycle.
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Increase lead volume
Target new audiences, boost conversion rates and optimise campaigns to drive more leads.
Increase conversions
Driftrock Convert automatically qualifies and converts enquiries via WhatsApp, email and SMS/RCS.
Measure and optimise
Discover the origin of leads & sales, optimise campaigns with conversion data and measure performance.
Drive EV Lead Volume
Reach high intent EV audiences, optimise campaigns and boost conversion rates to drive more EV sales.
