.svg)
Increase Lead Volume
Target new audiences, boost conversion rates and optimise campaigns to drive more leads.
Trusted by 35+
Automotive Brands
Automotive Brands
.svg)
.svg)
68%
Renault
Lower cost per lead by switching from landing pages to native social lead forms
15K
OMODA & JAECOO
Leads generated in first 30 days of a new brand launch into the UK market
210%
Publisher Network
Year-on-year EV lead increase through Driftrock's publisher network
591,006
BYD EU
Total leads generated for BYD EU
Target New Audiences Globally
Target over 500M+ automotive users across 40+ industry sources.
Native lead ad integrations: Meta, Google, TikTok, LinkedIn...
Automotive marketplace connectors: Auto Trader, Carwow, CarGurus...
Local publisher network with in-market buying audiences
Website form widgets: banners, modals, inline forms, slide-ins
Offline event capture with QR code forms: works without internet
Real-time health monitoring: with automated error flagging
Boost Conversion Rates
Reduce lead slippage with automatic lead validation checks.
Lower form friction: Driftrock’s lead capture forms can be embedded on-page, so users do not have to leave the page to submit details, which increases conversions.
Better lead quality: Lead validation filters out bad or uncontactable leads, so sales teams spend time on people more likely to convert.
Faster follow-up: Real-time syncing to CRM systems helps teams respond quickly, which usually improves lead-to-sale conversion.
Optimisation: By sending downstream conversion data back to ad platforms, Driftrock helps algorithms find people more likely to complete actions like bookings or test drives.
Retargeting and audience sync: Syncing leads into custom audiences lets brands re-engage existing prospects and exclude people who already converted.
Reduce Ad Costs
Achieve an average 50% reduction in Cost Per Lead with advertising through Driftrock.
Better targeting: Driftrock helps you reach more relevant audiences across many data sources, which reduces spend on people unlikely to convert.
Less lead slippage: Automatic lead validation checks filter out bad or incomplete leads, so ad spend is not wasted on poor-quality submissions.
Retargeting: Driftrock enables you to re-engage cold leads and build high quality lookalike segments.
Faster follow-up and routing: Real-time lead syncing and automatic location assignment help teams respond faster.
With Driftrock you can...
Target an automotive audience of
500M
Increase your Lead Volume by
9x
Reduce your Cost Per Lead by
50%
Scaling to 15 Markets with a Single Source of Truth: The BYD EU Success Story
How BYD EU Scaled to 15 Markets with a Single Source of Truth
Captured a 1.2% EU market share and Q4 lead volume increased by 32.4% vs Q3
Rapid Market Impact: Supported BYD in capturing a 1.2% EU market share in record time, with Q4 lead volume increase of 32.4% vs Q3.
Generated 591,006 total leads
Generated 591,006 total leads while automatically filtering out 60,608 invalid phone and email entries (10.26% of total volume) in 2025
94% validation rate
Publisher Excellence: The data revealed that Automotive Publishers delivered the highest quality, boasting an impressive 94% validation rate.
.avif)
Discover our customer stories
See all stories
.svg)
.svg)
.svg)
.svg)
.avif)
Features to Increase Lead Volume
Automotive Integrations
More automotive channels compared to any other vendor.
Conversion APIs
Optimise campaigns automatically with Conversion API integrations.
Model Tree
Update your dealers with the latest and best information.
Audience Management
Target and find lookalikes of your best quality leads.
Reporting
Measure, optimise and share the performance of your campaigns.
Data Protection
Enterprise Data Protection controls, built for automotive.
One system. The full automotive lead lifecycle.
Discover Driftrock’s solutions for every stage of the automotive lead lifecycle.
Increase lead quality
Reach high quality audiences, reduce lead slippage and increase conversions.
Increase conversions
Driftrock Convert automatically qualifies and converts enquiries via WhatsApp, email and SMS/RCS.
Measure and optimise
Discover the origin of leads & sales, optimise campaigns with conversion data and measure performance.
Drive EV Lead Volume
Reach high intent EV audiences, optimise campaigns and boost conversion rates to drive more EV sales.
