Extend email campaigns to Facebook.
By extending email CRM activity to social advertising, our clients have seen a 56% increase in conversion rate from their customer lists.
Reduce wasted ad spend with exclusions.
Automatically updating exclusion audiences helps reduce wasted ad spend, and delivers higher quality ads to your audience.
Better performing Facebook Lookalikes.
Create up to 20% similar audiences rather than the usual cap of 10% on Facebook, as well as keeping Lookalikes fresh.
Help stay GDPR and Protect Privacy.
Driftrock automatically removes records if they unsubscribe from your CRM, protecting privacy, and helping you stay GDPR compliant.
Unlock the value of your customer data through audience management.
1 in every 4 minutes on mobile are spent on Facebook & Instagram, making it a critical channel for your CRM and lead nurturing campaigns. With Driftrock Custom Audience Syncing, you can connect multiple customer data sources, segment and sync them to Facebook, Instagram, Google and Twitter.
By syncing audiences every 3 hours, it’s possible to extend your CRM campaigns to social and increase the value of your database.
How it works
Quickly connect one or more of your customer data sources such as your Email system, CRM or EPOS system. Driftrock can build custom integrations if required.
Simple, powerful segmentation of your customer data for insights and preparing your dynamic audiences.
With a single click, Driftrock will start keeping your audience segments in sync with Social and PPC channels.