Driftrock banner lead forms are designed to help you capture more leads from your website by engaging the customer with a call to action slide-in banner.
Banner forms, like all Driftrock forms will track the UTM Source, Medium, Campaign, Term and Content with every lead submission (as long as the customer has agreed to relevant cookies).
When a user visits your website a banner will slide down from the top of the page, or slide up.
You can customise the look and feel, content and the form fields as you do with all Driftrock forms.
Once they have entered their details and click submit, this information is passed onto your CRM platform in real time, helping you follow up on the lead quickly.
All your lead submissions (and downstream conversions) will automatically appear in your Driftrock reporting so that you can optimise your campaigns and forms.
To create your Lead Generation landing pages, login to the Driftrock platform and select Driftrock Banner Lead Forms from the lead capture experiences library.
Follow the wizard to build your form, customise the fields and add any hidden fields that you need.
Driftrock's integrations push lead data, pull audience records and pull conversion data.