Posts tagged lead generation
Facebook Launches New Lead Ad Features

Since their introduction in 2015 Facebook Lead Ads have proved to be a powerful tool for marketers, allowing the collection of information from potential customers in a way that's quick and easy for them. We’re pleased to share with you some awesome new improvements Facebook have made to Lead Ads to enable marketers to communicate their intended message to users more clearly.

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LEAD GENERATION ON FACEBOOK: Quality vs Quantity

For many things in life, quality wins over quantity. Lead generation is no exception. Facebook’s lead ads product is an extremely powerful tool, which has been very well received by digital marketers worldwide. People are increasingly aware of the upward trend in mobile device usage, and this product is perfect for reaching potential customers on mobile devices without grossly interrupting their social media experience by taking the user off the platform.

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