1 in 4 minutes on mobile are spent on Facebook & Instagram, so it's critical to include social channels in your customer lifecycle marketing. You already have all the data you need to generate profitable growth from social in your CRM and your other customer databases.
Driftrock helps you leverage this data to help create ads your customers actually want to see.
3 steps to success with Driftrock + your CRM:
An MIT study* outlines how calling within 1 hour increases conversion 7 times. Therefore, getting your leads into the hands of your sales team, as quickly as possible is of paramount importance. Simply put, daily manual lead downloads isn't going to help your conversion rate.
Driftrock can sync your Facebook lead ads leads, and LinkedIn Lead Gen Forms leads directly into your CRM, as soon as they arrive.
A lead is simply an invitation by someone to start a conversation. With channels like social, you'll acquire a range of in-market and out-of-market leads, so it's critical you optimise your campaigns for sales, not cost per lead.
With Driftrock we make this easy. Simply by connecting up your CRM, we'll start tracking any downstream conversions from the leads you generate. Our downstream reporting:
Get in touch below to find out how Driftrock can help you to scale your business.
*[https://hbr.org/2011/03/the-short-life-of-online-sales-leads]